Junior Road Safety 2008

Transport for London Visit site

Overview

The Junior Road Safety Officer program is a UK-wide initiative to increase road safety awareness in children. This project aimed to provide a more compelling and interactive website for the London branch of the program.

Involvement

Designed around existing offline marketing material, the site uses an interactive navigation system aimed to engage its youth audience. Tested with a group of JRSOs from a local school, a highly animated and sound-effect driven site proved successful. Along with the design and development, I also created two additional games for the site along with existing games from the previous site.