Archive for the ‘User Experience’ Category

Desire paths and how old habits die hard

Thursday, May 10th, 2012

I find the concept of desire paths really fascinating. Over the winter in Gordon Square in London half the park was covered in hazard tape to allow the grass trodden to death by walkers over a desire path to heal. The tape is gone now, the path healed — but no doubt the path will re-emerge soon enough. (In fact I only realised it had healed as I was walking over the path itself — cutting across the grass).

While desire paths are essentially short cuts made by users within a system, I noticed something the other day: when the system goes out of its way to create a new short cut specifically for users, often it’s hard to get users to adopt this easier option.

For me I realised this at Euston Underground station last week. From the Tube station ticket hall, there had been two escalators (one up, one down) and a stair case in the middle. The stairs were rarely used and for the past several months they had been blocked off while an escalator was put installed to replace them.

Heading out of the ticketing platform, the escalators are on a sharp right angle off a straight walk. Without realising I went for the first up escalator, which already had a queue forming. But then I realised the new escalator was now running right next to the original one, but with no one using it.

Commuters had become so used to the walk straight/turn right/queue for first escalator routine virtually no one had noticed the new one.

Over time Euston commuters will obviously notice the new escalator. But for me the most interesting aspect of this was how they had become so preconditioned to the system they failed to see a new and better way to navigate the system.

Perhaps a sign pointing to the new escalator might’ve helped? There are two solutions for new features such as this: either promote it or just wait (and hope) users find it.

Unfortunately, you can never guarantee users to find such things — so perhaps promotion of new features is always the best route.

The hilariously epic failure of Orange voice recognition

Thursday, April 19th, 2012

I tried to activate a new Orange pre-paid SIM today by phone. It went a little bit like this (starting from trying to enter my flat number):

Orange robot: “Please say the number of your flat”
Me: “Five”
Orange robot: “I’m sorry. I couldn’t understand that. Please say the number of your flat”
Me: “FIVE”
Orange robot: “Is this correct? Flat eight…”
Me: “No”
Orange robot: “Please say the number of your flat”
Me: “Five”
Orange robot: “I’m sorry. I couldn’t understand that. Please say the number of your flat”
Me: “FIVE”
Orange robot: “Is this correct? Flat eight…”
Me: “No”
Orange robot: “Please say the number of your flat”
Me: “Five”
Orange robot: “I’m sorry. I couldn’t understand that. Please say the number of your flat”
Me: “FIVE”
Orange robot: “Is this correct? Flat eight…”
Me: “No”
Orange robot: “I’m sorry, I’m having problems understanding you. I’ll transfer you to an operator.”

Orange robot: “Sorry, you don’t have enough credit for this operation. Calls to operators are charged at 25p per minute”

(Click, hang up, try again… and yet again I stumble at the same point)

Orange robot: “Please say the number of your flat”
Me: “Fiiivvve”
Orange robot: “I’m sorry. I couldn’t understand that. Please say the number of your flat”
Me: “FFFIIIVVEEE”
Orange robot: “Is this correct? Flat eight…”
Me: “NO”

(Gives phone to partner, whom speaks better English than me it seems, the address is finally accepted.)

Orange robot: “OK, please say your last name”

(This concerns me. My last name is very simple — just “Offer”. Yet it’s surprising how often people get this wrong. In fact hardly ever do people get it right first off. But I reassure myself: my last name isn’t Muralitharan or anything too tongue-twisting)

Me: “Offer”
Orange robot: “Did you say, ‘Awful’?”
Me: (muffled hysteria)
Orange robot: “I’m sorry, I couldn’t understand that. Is your last name correct?”
Me: NO!
Orange robot: “OK, please say your last name”
Me: “OOFFEERRR”
Orange robot: “Did you say, ‘Arthur’?”

(Click, hang up and give up)

And this is why I think voice recognition is one of the worst forms of interaction ever — any experience that leaves me wondering if I’m in an episode of Fonejacker is not a good one.

Why Draw Something is great practice for UX and Interaction Design

Tuesday, April 10th, 2012

Draw Something is great. I’m addicted to it, and it’s probably the best game I’ve ever been addicted too. Why?

What Travolta movie can I draw the best, and what one would Ben be most likely to get? I went with Pulp Fiction — and he got it. Although I’m a bit concerned Samuel L. Jackson looks a little more like Richard Ayoade from The IT Crowd…

  1. It gets you thinking about your users — i.e., your drawings are based on what you know about your co-player. Drawing Skyrim would be great fun for my partner — I could draw scenes from the game I know she would recognize. However it wouldn’t work for other friends who don’t play games. But that’s the beauty of Draw Something — you have three usually diverse drawing subjects to choose from. Even drawing something as simple as ‘Russia’ or a band would depend on who you’re drawing it for.
  2. Watching someone guess your drawing is not so different from watching user testing. As they fumble around with letters (or do nothing with letters, showing they’re absolutely stumped) you get great feedback on your artistic rendition of a particular subject. It really hones your design and interpretation skills.
  3. It encourages humour. Watching stroke by stroke a drawing come together let’s you have a lot of fun with drawings. I have a handful of friends who take painstaking detail in creating over-the-top scenes of simple words. But you don’t have to spend 15 minutes creating a drawing: in five seconds you can do just a good job and humorous takes on words really add to the fun.

I think the last point is perhaps the most important here. The fun of interaction can so often be overlooked in favour of dry and rigid interactions that must be proven to be 100% effective. And this is why Draw Something is so fantastic: as it encourages interaction through play — and fun.

PS: Fancy a game? My username is joffley!

Dinosaurs, latin and iconography

Monday, February 27th, 2012

Earlier this year I went to the Design of Understanding conference at the St Bride library in London. Organiser Max Gadney compiled an fascinating and eclectic list of speakers for the day; and while all the talks were great, for me paleoartist Luis Rey was the real highlight. Not only because of his amazing art and sense of humour, but also the way he described how for a long time his vibrant artwork was shunned by the scientific community. His philosophy to recreating dinosaurs in art is that with only bones, how could anyone really have any idea what colours or textures made up dinosaurs in real life?

Chirostenotes (Copyright Luis Rey)

However, with the discovery of feathers on a dinosaur in China in the 1990s, suddenly Luis Rey’s artwork seemed perhaps not as fantastic as originally thought. He is now one of the foremost and well-respected paleoartists — working with many leading palaeontologists on the amazing Dinosaurs: The Most Complete, Up-to-Date Encyclopedia for Dinosaur Lovers of All Ages.

During the talk Luis spoke of how the Tyrannosaurus rex has — and still is — often very inaccurately potrayed.

First ever published reconstruction of a Tyrannosaurus rex

The classic image of a Tyrannosaurus rex is that of a lumbering predator with a bipedal posture. But how could the Tyrannosaurus rex possibly catch anything with a stance like this? Scientific theory has changed its view of the Tyrannosaurus rex dramatically over the years — and now sees the infamous dinosaur as standing parallel to the ground with its tail extending behind.

How the Tyrannosaurus rex’s posture is now seen by science

While science’s understanding of the Tyrannosaurus rex has changed, that classic image of Tyrannosaurus rex walking on two feet is still very strong in everyone’s minds. If we were playing a game such as Pictionary and you had to draw a Tyrannosaurus rex, would you not at least consider drawing the ‘traditional’ view of the Tyrannosaurus rex in the hope that your partner may guess it faster — spurning science for the sake of victory?

I definitely would — even though I’d feel like I’d betrayed science just a little bit.

During Rey’s talk I realised that no matter how inaccurate a perception of something is, the most common perception is still the most powerful.

Looking at icon design, it’s this very fact that explains why in this world of rapidly emerging technology we still live with some incredibly out-dated yet universally understood icons.

My favourite day-to-day icon — mostly a British thing I suspect — is the symbol for speed camera:

When was the last time anyone saw a daguerreotype-style camera like this? Or the last time your parents or even grandparents saw a camera like this?

Yet the old-style camera icon still remains strong — through the ubiquity of appearing on every major roadway in the UK. Shown in isolation and it would probably confuse people at first. But amongst red, amber and green lights and other traffic-related furniture it is immediately recognisable.

The BBC Global Experience Language was only launched a few years ago but it also contains many strong images of old and almost extinct technology. Old wind-up clocks for alarms, cogs for settings in devices that are wholly electronic — and of course let’s not forget another classic time traveller in the icon world: the floppy disk for save.

The old faithful ‘save’ icon: the 1.44mb floppy disk

The wonderful video below shows some French children being shown an array of old technology. Their reactions are fascinating — especially around 44 seconds in when they are presented with floppy disks.

Yet children learn so quickly I’m sure in the context of a computer desktop they would be able to ‘save’ something by using the save icon with a floppy disk. They know it in the context of a computer desktop, just not in a real world manifestation.

Just like Latin is used in scientific circles as a ‘dead language’ that won’t change, I wonder if one reason these anachronistic icons survive is not dissimilar.

The floppy disk is not going to change any time soon because it’s dead. However, think about the storage devices that have preceded it. Zip drives (100mb — wow those were the days), CD-Rs, portable hard drives, USB thumb drives… and now we head into the world of cloud storage. Updating a save icon to reflect current technology would not only require constant iteration but it would also dilute the power of the iconography and convention that has already been established with the old floppy disk.

Whether it’s dinosaurs, speed cameras or floppy disks there’s no doubt that there are far more appropriate ways to symbolise these as icons. But for better or worse, the most powerful icon is the one that resonates most widely: whether it’s the terribly inaccurate Victorian view of how a Tyrannosaurus rex looked and stood or the use of an obsolete form of storage that most kids today have never seen — and probably will never see.

Apple, iOS and how screenshots help build experiences

Monday, November 28th, 2011

I’m an Android user. My HTC Hero is looking a bit worse for wear these days and I’ll probably upgrade it soon. The iPhone is a great phone and all, but rarely do I feel Apple envy: except for when I was try to take screenshots on my Android for a previous blog post. In fact, I resurrected my old iPod touch from the depths of my ‘gadget box’ — and it performed the task splendidly.

Apart from this being inconvenient, it struck me that being able to take screenshots — and more importantly sharing them — really adds a lot to the experience of a device.

Damn You Autocorrect! is a perfect example of this: people collecting examples of the iPhone’s quirky autocorrect and sharing them.

On Facebook many of my friends share screenshots. I often do as well when I see something worth sharing. For instance, last week I saw this bizarre image on the Malaysian Airways website and put it up on Facebook:

Oh, men! Yes we’re so trying, but you women still love us!

Had I not been on my desktop, I would not have been able to share this given the capabilities of my Android phone.
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Eurostar: a bit of irony and some great customer service

Saturday, November 26th, 2011

Looking into booking Eurostar tickets for next year and I encountered this:

The old chestnut of Flash banners overlaying any object on the page. But the irony here is that the Flash banner is advertising Eurostar’s flash sale. Oops.

Actually, I choose to blame UKBA — if it wasn’t for the strike next week, the info box here wouldn’t be pushing the banner down.

But kudos to Eurostar…

Stellar social media service!

What Taylor Swift and Kanye West can tell us about mobile user experience

Tuesday, November 22nd, 2011

How often have you opened a link on your mobile and been prompted to download a mobile app?

ABC News

It first happened to me on the IMDb. I remember my reaction — “yeah, IMDb app, great idea — I’ll use that all the time!”. I downloaded it and then I never used it again.

But this post isn’t about how pointless website apps can be if you have a perfectly good mobile website (Responsive design, anyone?)

Actually, it’s about a Kanye West-style attitude towards user experience on mobile websites.

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Gmail Zombie Feedback pop up: personal annoyance or nagware?

Tuesday, November 15th, 2011

Gmail launched a new look a few weeks ago. In my mind it was nothing particuarly revolutionary, just a general tightening of the design. Still, in essence, the same old Gmail.

Since this launch, I’ve noticed that Google is keen to hear my feedback on the new design.

Really keen.

At first I just hit the close button. The second, third and possibly fourth time I did the same. Possibly the fifth time it appeared, I actually gave them feedback, telling them not to worry — the new design was fine, but please stop pestering me with the pop up.

Gmail feedback

Yet it kept coming back. It’s like a zombie: it won’t die unless you shoot it in the head. But the problem is, I don’t know where the head is.

Resident Gmail
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Flags and languages: Redux (Part II)

Sunday, November 6th, 2011

Back in June I wrote about the eternal issue of using flags to represent languages and why this is a fundamentally flawed idea.

Entitled ‘Flags and languages: Redux (Part I)’, I’d obviously planned writing a Part II that would deal with the entire issue in some detail.

Well, I tried, and it’s quite amazing how complex the issues involved are — which for me is just more proof as to why using flags as languages is a really bad idea.

I quickly realised there was far more than a simple blog post involved. So Part II is actually a whole new blog: Flags are not languages.

Flags are not languages

Hopefully this blog will help in someway to curtail these bad design practices, as well as exploring and promoting best practice for displaying and presenting different language content.

So next time someone suggests plonking a Spanish flag on the link for Spanish (or German, French, Arabic etc.) — hopefully you can just send them this link and they can understand why using flags for languages is wrong.

Facebook design changes: user experience and the user environment

Wednesday, September 21st, 2011

So, Facebook rolled out some new design changes today. From the moment I heard about it, I think everyone knew that it’d be big yet ultimately dull news.

As one friend put in a succinct Facebook update:

That time of the year has come again – Facebook layout changes

Side effects will include a barrage of posts from people who claim it has caused them distress, anxiety, agitation, blurred vision, hair loss, insomnia, diarrhoea and erectile dysfunction.

Users hate change. Redesigns at best are met with softly spoken praise; at worst with fury and backlash.

As a designer I always try to stifle my inner-user when dealing with a new design. I try to understand and appreciate the thought behind it, knowing only too well how much time, thought and discussion has been put into every minute detail.

But what also really fascinates me is after using a new design of a site, seeing what others think of it, and trying to reconcile their thoughts with not only my own opinion of the design, but what I think was the strategy behind the design itself.
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